I'm always asked is their ways to make this more cost effiecent and the awnser is yes, change your design sizxe and this always comes back with can you give me another awnser?
The US standard for paper is 8 1/2 x 11 and everything which is made is a divison of this size.
Paper mills manufacture their paper to get the most out of what we call a parent size sheet. Which is 23 x 35 as we can get 8 - 8 1/2 x 11's out of this sheet. Now the paper mills know we like to run ink off the edge of the sheet which is called a bleed so they manufacture a 25 x 38 size to accomidate this action.
Now the 8.5 x 11 can be 11 x 17 which is a 4 page or 17 x 22 which is an 8 page and so forth. We can also run 11 x 8.5 or we can fold it to 5.5 x 8.5 or 8.5 x 8.5 and all these size is a division of 8 1/2 x 11.
The paper industry runs 3 sizes everyday and if we can run to their standards of paper get the most out of the sheet then we can be more cost effiecient when it comes to your product. Those standard sizes are:
23 x 35
25 x 38
26 x 40
Now you can buy divisions of these sizes like 19 x 25 or 20 x 26 but you can see it is just a division of the standards.
So the next time you are in design and you are looking to be cost efficient then look at the finish size and ask how many of the final size can I get out of 8 1/2 x 11 and if the awnser is one then you are good to go, as a 7 x 10 piece is 8.5 x 11 to our industry and the cost will be basically about the same when it comes to paper.
With Respect
Alan
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